I think that the McDonald's commercials are very affective. Most people think that fast food is all the same, low quality and cheap. McDonalds has commercials with people of all races and backgrounds, but dressed well and smiling. It makes the restaurant seem classy and like its a step up from Burger King and the rest of the fast food places. They also make the food seem really tasty and after seeing those commercials sometimes I get hungry for McDonalds. I think that commercials have a big affect on what you want/think you need and what you eventually buy.
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